Sink or Swim is a bi-weekly podcast of marketing interviews like this one. Click here to subscribe on iTunes.

In this episode, find out things like:

  • How the 2008-2009 economy downturn helped Ken’s business grow
  • Why he thinks LinkedIn will soon become a great place to advertise
  • How Ken uses physical mail to get people to his website
  • The way Ken’s company is building revenue through sales funnels

Guest Profile

Ken Tucker is the author of Social Media Marketing for Restaurants and the founder of Changescape Web (, a Small Business Marketing and Website Design Agency specializing in comprehensive integrated marketing strategies and campaigns for small and mid-sized businesses. Specialties include search engine optimization, website design, reputation management, social media marketing, lead generation, and marketing automation.

Ken is a Master Duct Tape Marketing Certified Consultant, an Inbound Marketing Certified Professional (since 2010), and an SEO for Growth Consultant (

Ken created and taught one of the first college credit level Social Media Marketing classes in the US at the St. Charles Community College. He also taught a course on Content Management Systems. He serves as Co-Chair of the St. Charles County Chambers of Commerce Technology Committee.

Other Notes/Links

To learn more about Ken Tucker visit

pssst…. want to be a guest on the show?

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