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Episode 35 of DigiKnow brings you the latest updates, changes and new features across social media platforms and digital marketing. This week we have a few Google updates, lots of news across the various Facebook properties and all of the Olympic social media stats are in (plus of course a lot more!)
Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)
Show Notes
Apps of the Week
Will: TripLog
Andrew: Achievr
Big News/Week
Google+ Hangouts Users Pushed To YouTube Live, Service To Be Shuttered
http://www.mediapost.com/publications/article/282585/google-hangouts-users-pushed-to-youtube-live-ser.html
Google Penalty – “Intrusive” Interstitial Mobile penalty after Jan 10, 2017
http://searchengineland.com/interstitialgeddon-google-warns-will-crack-intrusive-interstitials-next-january-257252
Google removing ‘mobile friendly’ label from search results
http://searchengineland.com/google-drops-mobile-friendly-label-keeps-mobile-friendly-ranking-algorithm-257245
YouTube
YT creating ‘Backstage’ feature
http://www.adweek.com/socialtimes/report-youtubes-backstage-will-add-social-networking-features/644007
LinkedIn ProFinder expanded throughout US
http://www.adweek.com/socialtimes/linkedin-profinder/643985
Tap Into Professional Knowledge with Content Search at LinkedIn
https://blog.linkedin.com/2016/08/25/tap-into-professional-knowledge-with-content-search-at-linkedin
Pinterest acquires Instapaper
http://www.adweek.com/socialtimes/pinterest-acquires-instapaper/643888
Study: 41% of Millenials use FB every day
http://www.adweek.com/socialtimes/survey-41-of-millennials-use-facebook-every-day-infographic/643936
Facebook Slideshow Ads Get Several New Features
http://www.adweek.com/socialtimes/facebook-slideshow-ads-new-features/643869
Offline Conversions API Available via Facebook Business Manager
http://www.adweek.com/socialtimes/offline-conversions-api-available-via-facebook-business-manager/643850
WhatsApp To Share Your Data With Facebook Now
http://www.mediapost.com/publications/article/283316/whatsapp-to-share-your-data-with-facebook-now.html
Instagram video ads now average 25 seconds (up from 15 in Jan)
http://www.adweek.com/socialtimes/instagram-video-ads-average-25-seconds-report/643920
Instagram Android App hits 1B downloads on Google Play
http://www.adweek.com/socialtimes/instagram-android-app-tops-1-billion-google-play-downloads/643812
Twitter adds message button for Websites
http://www.adweek.com/socialtimes/twitter-message-button-websites/643971
https://publish.twitter.com/#
Twitter Adds New Featured Stickers for Dog Lovers
http://www.adweek.com/socialtimes/twitter-adds-new-featured-stickers-for-dog-lovers/643859
Olympic Data
Twitter: 187 Million Tweets on 2016 Summer Olympic Games
http://www.adweek.com/socialtimes/twitter-187-million-tweets-on-2016-summer-olympic-games/643827
Rio 2016: 1.5 Billion Facebook Interactions; 916 Million on Instagram
http://www.adweek.com/socialtimes/rio-2016-wrapup-facebook-instagram/643822
What’s Going on?
Will: 6 Week Social Media Challenge
Andrew: Speaking at LaQuinta Chamber