Digi Know Episode 33 – Facebook’s Ad Battle, Unwanted Commercial Breaks and Twitter Shutting Down

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In episode 33 of the podcast, Andrew and Will chat about Facebook’s continued efforts to thwart ad blockers, their new mid-roll ‘commercial breaks’ and #SaveTwitter – the hashtag that’s spreading a rumor about Twitter shutting down.  Plus, order food from a Google search and how one business made $10,000 in just a few hours with Pokemon Go!

Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia)

Show Notes

New Tools

• Slack – A chat app that lets you keep track of conversations about various projects you’ve got going on
• What font – a Chrome extension that lets you quickly decipher what font a web page is using

Big News/Week

FB battles Ad blockers
http://www.cnet.com/news/facebook-battles-ad-blockers/

Instagram

Instagram Testing ‘Save Draft’ Feature
http://www.adweek.com/socialtimes/instagram-save-draft-test/643357

Facebook

FB Polling users about informative stories
https://consumerist.com/2016/08/12/facebook-polling-users-to-find-most-informative-stories-for-news-feed/

FB Mid-roll ads in FB live (like a commercial break)
http://adage.com/article/digital/facebook-testing-mid-roll-video-ads-live-sources/305274/

Facebook Adds Guide, Heatmap Features for 360 Video; New Video Metrics
http://www.adweek.com/socialtimes/guide-heatmap-360-video-new-metrics/643383

You can now book flights on Messenger (IcelandAir)
https://www.icelandair.com/blog/messenger-bot/

FB Page layouts continue to roll out
https://www.postplanner.com/blog/facebook-page-layouts-change-again/

Twitter

Twitter will soon let everyone post Moments
http://mashable.com/2016/08/09/twitter-moments-expansion/?utm_cid=Mash-Prod-RSS-Feedburner-All-Partial#alm4VkXdMiqH

Rumors continue about Twitter shutting doors in 2017 (#SaveTwitter) (cyberbullying)
http://www.nbcnews.com/tech/tech-news/twitter-denies-savetwitter-rumors-shutting-down-2017-n628986

Misc

Google Maps Adds New Offline Features, Ride Service Options
http://www.adweek.com/socialtimes/google-maps-adds-new-offline-features-ride-service-options/643299

Google partners with Zomato, Swiggy and more to expand food delivery in India
http://mashable.com/2016/08/09/google-india-delivery/?utm_cid=Mash-Prod-RSS-Feedburner-All-Partial#e.fE6C5y25qw

You can now set Google Maps to download data only over Wi-Fi
http://mashable.com/2016/08/09/google-maps-wi-fi-only/?utm_cid=Mash-Prod-RSS-Feedburner-All-Partial#5zZvYGer2sqf

‘Pokémon Go’ earns estimated $200 million in its first month
http://mashable.com/2016/08/08/pokemon-go-200-million/?utm_cid=Mash-Prod-RSS-Feedburner-All-Partial#OYiJzs1IDiqi

What’s Going On?

Will: Future 50 award, 6 Week Social Media Challenge

Andrew: Triple Your Website Traffic in 30 Days Webinar