The “new normal” brought about by the Covid-19 pandemic requires every company to put extreme importance on everything digital marketing. Although search optimization and e-mail are still critical components of the marketing strategy, social media is what people like to do online and a place where businesses can connect with their audiences. In this article, […]
No matter what type of business you have, it’s no secret that you should want to get the best ROI on your marketing efforts. And right now, there is no better place to get a return on your investment than social media. But which social media platform will give you the most bang for your […]
As a small business, it can be hard to designate time and energy to creating content for your audience. But the fact is, one of the best ways to raise awareness about your business and grow your customer base is through content marketing. In today’s article we discuss the top 10 content marketing tools we […]
As we close out 2021 and look ahead to the new year one thing that has become blatantly obvious is that – now more than ever a competitive set of content marketing ideas should play an important part in every small business’s digital marketing strategy.
I’m willing to bet you already know a lot about Facebook ads. Facebook is still the most widely used social media platform with 2.54 billion active daily users as of the third quarter of 2020. Because of Facebook’s algorithm, non-paid content from family and friends are given priority in users’ feeds, making Facebook advertising a […]
November through to January will be the most exciting times for digital marketing 2022. It’s the time where budgets are drawn up and the new marketing strategy is solidified.