Sink or Swim is a weekly podcast of marketing interviews like this one. Click here to subscribe on iTunes. In this episode, find out things like: Why Rob thinks some marketing channels are like a bad drug habit How Rob has started to set his brand apart from most other realtors How keeping track of [...]
About Will HankeWill Hanke owns Saint Louis' top independent Internet Marketing firm, Red Canoe Media. In addition to helping some of St Louis' most recognizable brands with their online marketing strategy, Will also is an Amazon bestselling author, speaker and teacher.
This is no surprise: leads and traffic sources vary widely in quality and source, as well as in cost and value. For example, you may already know that there are plenty of paid traffic streams, but if you try to drive paid traffic to your site from low quality sources (non-relevant external blogs, cheap pop-up [...]
Episode 68 features changes from Amazon's Alexa program, more platforms making adjustments similar to what Facebook did last week, an Instagram rumor, and SnapChat's big FAIL Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Amazon Amazon Will Soon Add Alexa to Wearable Devices http://snip.ly/ezg6m Facebook Facebook Is Pulling the Plug on Its Human-Powered [...]
There's a secret weapon out there that can boost the reputation of your website to Google, and you may already have access to it. You just haven't done anything about it. Day to day, business owners and web marketers most often concern themselves with content production, the number of visitors being driven to their site, [...]
Episode 67 features a big announcement from Facebook. If you own a business and are currently using Facebook for any of your marketing, you need to pay attention to this! Featuring Andrew McCauley (@andymac71) and Will Hanke (@redcanoemedia) Show Notes Facebook Announcement https://www.facebook.com/zuck/posts/10104413015393571 Facebook Is Pulling the Plug on Its Human-Powered M Assistant for Messenger [...]
It's becoming easier and easier for small businesses to compete online with established brands, but you absolutely need to adopt a multifaceted approach to content production. How boring and unappealing would your website be if it only contained text? Are the sites you visit text only? Probably not. So why would you want to bore [...]