Advancements in artificial intelligence have exploded in the last decade, and have created some truly awe-inspiring technologies. While humanity hasn’t yet succeeded in making Artificial General Intelligence (AGI) or Artificial Super Intelligence (ASI), their forerunners do exist in many forms and can be used to aid your business and manage relationships between your business and [...]
About Will HankeWill Hanke owns Saint Louis' top independent Internet Marketing firm, Red Canoe Media. In addition to helping some of St Louis' most recognizable brands with their online marketing strategy, Will also is an Amazon bestselling author, speaker and teacher.
Newcomers to digital marketing think SEO is as simple as peppering textual content with keywords to rise to the top of the SERP’s. Sadly, it isn’t so – there are myriad factors that influence whether or not Google adores your content... or detests it. When it comes to SEO, the devil is always in the [...]
Great web design can make or break the success of your digital marketing efforts, and elements that aren’t obvious that may seem like tedious minutia can actually affect your bottom line by influencing conversions and action taking. On the other hand, a poorly designed website can be a real turnoff for visitors, driving them away [...]
In old western movies, hat color could tell you a lot about a character. The white hat was usually worn by the hero while a black hat was worn by the villain. Typically, the two characters were both skilled gunslingers haunted by a reputation: one good and one bad, one with a white hat and [...]
Sink or Swim is a bi-weekly podcast of marketing interviews like this one. Click here to subscribe on iTunes. In this episode, find out things like: What is a Caveday? The lesson Jake's team learned about expanding too quickly Why do we need to learn how to work?! Guest Profile Jake Kahana is pioneering the future [...]
Consumers are frequently skeptical when considering making a purchase from a company with which they lack a rapport. Making a purchase with a new company is a risky proposition, and customers have many misgivings. Remember when you were afraid to even use your credit card online? Remember buying a product not from Amazon? Will the product [...]