When it comes to marketing, a lot of business owners shoot from the hip – they don’t really have a solid plan in place. This week’s guest Steve Smart is an expert at taking businesses (and business owners) and building a plan that methodically attacks marketing from many angles. He asks great questions and has some awesome systems that you’ll really enjoy learning about.
What is D.A.V.E.S.?
8 Questions every business owner should ask when preparing a marketing plan
About the lady with 4 thumbs
Why taking a smart approach actually saves you money
How to raise your ROI without acquiring new customers